Build Your Own Business
With Structure, Support And Momentum
BYOB helps early-stage founders and operators turn clarity into action –
with workshops, accountability, and practical tools that move the business forward.
What is BYOB about?
The BYOB Program is a journey designed to help you create, launch and grow your own business. The program begins with the 12 week accelerator, followed by 12 weeks of implementation with supportive coaching to not only give you the building blocks to start your business but also the accountability and support to launch successfully.
Who BYOB is Perfect For
If you have expertise and want to turn it into a business, this program was built around you.
and counting
What Comes Under BYOB
The Founder Mapping Session is your starting point. Here's where it leads.
BYOB Memberships
Join the BYOB free community. Get access to the community, live events and a network of like-minded entrepreneurs pushing forward.
Learn More →
BYOB Program
The BYOB Program is a journey designed to help you build and grow a business from your expertise. Build with structure, support and momentum.
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BYOB Events
Build Your Own Business Showcase events — where the community comes together to share, connect and grow. Not just another networking event.
Learn More →The Man Behind BYOB
Andrew Ford is a marketing strategist, author, and business coach known as "the e-ttractionist" — helping professionals attract the right clients, opportunities, and income without hard selling or cold outreach.
With 15+ years leading Social Star, Andrew has worked with hundreds of executives, consultants, and entrepreneurs across Australia to build meaningful, profitable businesses from their existing expertise.
The BYOB program distils everything Andrew has learned into a practical, week-by-week journey from idea to your first paying client.
Not sure where to start?
Don't worry, we can help with BYOB Founder Mapping Session
What others are saying
Sunayna Odhavji - Founder of SunnySpeak
"I always dreamed of being my own boss but didn’t know where to start. When I learned about BYOB from Andrew Ford, I knew it was exactly what I needed. The program’s step-by-step structure made starting my business feel achievable. It wasn’t just a quick fix—it gave me the confidence to turn my passion for speech therapy into a successful business."
Simon Lewis - Founder of XIG Recruitment
"I've gained so much from this course. It helped me identify key gaps in my knowledge around marketing and business development. The structure was fantastic, combining the book, course materials, and coaching calls, which kept me accountable and focused. Andrew’s real-world experience was a huge benefit. I’d absolutely recommend this course—it gives you everything you need to confidently launch and run a business."
Warren Davies - Founder of The Unbreakable Farmer
“As a keynote speaker, I knew I had the passion and expertise, but I needed help turning that into a thriving business. This course was exactly what I needed! It helped me refine my personal brand, craft a compelling message, and develop strategies to book high-profile speaking engagements.”
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