Build Your Own Business With Structure, Support And Momentum.
BYOB helps early-stage founders and operators turn clarity into action – with workshops, accountability, and practical tools that move the business forward.
What is BYOB?
The BYOB Program is a journey designed to help you create, launch and grow your own business. The program begins with the 12 week accelerator, followed by 12 weeks of implementation with supportive coaching to not only give you the building blocks to start your business but also the accountability and support to launch successfully.
12 Modules. 12 Weeks of Coaching.
A curriculum built from 15 years of real-world experience — structured so you move forward every single week with clear direction.
Understand & Align
Know exactly what you're building and why.
- Define your purpose and core expertise
- Identify and profile your ideal client
- Clarify your unique market positioning
- Build your personal brand foundation
Build & Validate
Create your offer and test with real clients.
- Develop your core service offer
- Build your digital presence and website
- Generate your first qualified leads
- Validate your idea with paying clients
Leverage & Scale
Turn early wins into a sustainable business.
- Build content and thought leadership
- Systemise your client delivery process
- Grow referral networks and partnerships
- Land your first retainer or board role
Who BYOB is Perfect For
If you have expertise and want to turn it into a business, this program was built around you.
and counting
Simple, Transparent Pricing
Both programs include live coaching with Andrew. Choose the format that works best for you.
Group Program
A structured digital program to help you build, validate and grow a business with clarity, accountability and group support.
- ✓Three-phase framework: Understand, Build & Leverage
- ✓90 Minute Monthly Strategy Sessions
- ✓Digital learning resources and practical frameworks
- ✓Guided setup of CRM systems to support your sales
- ✓Access to a CampusLife intern to assist with marketing
One on One
Andrew personally guides you through the BYOB program over a 6-month coaching arrangement with exclusive 1:1 access.
- ✓Personal 1:1 coaching from Andrew Ford
- ✓Access to BYOB online training — 20+ hours of video
- ✓Copy of Creating a Powerful Business
- ✓Unlimited lifetime access to all content
- ✓All inclusions from the Group Program
Not sure which is right for you? Contact Andrew directly — he'll point you in the right direction.
helped
What comes
under BYOB
From community membership to live group coaching and exclusive events — BYOB gives you every tool you need to build a business that lasts.
The Man Behind BYOB
Andrew Ford is a marketing strategist, author, and business coach known as "the e-ttractionist" — helping professionals attract the right clients, opportunities, and income without hard selling or cold outreach.
With 15+ years leading Social Star, Andrew has worked with hundreds of executives, consultants, and entrepreneurs across Australia to build meaningful, profitable businesses from their existing expertise.
The BYOB program distils everything Andrew has learned into a practical, week-by-week journey from idea to your first paying client.
What others are saying
"I always dreamed of being my own boss but didn’t know where to start. When I learned about BYOB from Andrew Ford, I knew it was exactly what I needed. The program’s step-by-step structure made starting my business feel achievable. It wasn’t just a quick fix—it gave me the confidence to turn my passion for speech therapy into a successful business."
Sunayna Odhavji - Founder of SunnySpeak
"I've gained so much from this course. It helped me identify key gaps in my knowledge around marketing and business development. The structure was fantastic, combining the book, course materials, and coaching calls, which kept me accountable and focused. Andrew’s real-world experience was a huge benefit. I’d absolutely recommend this course—it gives you everything you need to confidently launch and run a business."
Simon Lewis - Founder of XIG Recruitment
“As a keynote speaker, I knew I had the passion and expertise, but I needed help turning that into a thriving business. This course was exactly what I needed! It helped me refine my personal brand, craft a compelling message, and develop strategies to book high-profile speaking engagements.”
Warren Davies - Founder of The Unbreakable Farmer
BYOB Resources
BYOB PODCAST - SEASON 1
In the Build Your Own Business podcast, Andrew interviews everyday business people who have escaped corporate to run a business they love. What worked, what didn't and the nitty gritty details of how to overcome the challenges of running a start up and thrive in your business and life.
BYOB PODCAST - SEASON 1
Build Your Own Business is back! Fresh with more business owners sharing their hard won knowledge of escaping corporate and running a start-up. With a mix of chats with colleagues, friends, mentors and clients to provide a variety of advice. Get strapped in for another season full of inspiring stories from real business owners.
BYOB PODCAST - SEASON 1
Take a deep dive into Andrew’s second book ‘Creating a Powerful Business’, as he reveals the secrets to his e-ttraction methodology that has helped hundreds of people to start, grow and exit their businesses. It contains many examples and practical stories bringing the method to life to enable you to apply it for yourself.
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